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February 11th is Safer Internet Day 2020, with the UK Safer Internet Centre celebrating the role the Internet plays in our daily lives whilst reminding us all to be careful how we use it. So here at 18a we thought we’d bestow some of our own personal top tips for staying…
CropFarmer is the award winning budgetting tool that we've made to help farmers keep an eye on their bottom line. The judges of the 2019 AgriDen Innovation competition loved CropFarmer.app and were very excited about what it can do to help small farmers all over the world. We recently…
If you're a start up looking to test the waters in your market, then you need to think hard about your Minimal Viable Product. A Minimal Viable Product - or MVP - is a term to describe how you can get an idea to market with as little work, and…
It was all a bit of a whirlwind but we are incredibly proud to announce that CropFarmer was announced as the runner up in Agri Innovation Den 2019! We (Tom and Lisa) planned our presentation and went along to the Dragon's Den style pitch at agritech inncubation centre Farm 491, aware we…
The infamous "cookies" we all see a message about everytime we visit a website are small snippets of text that are stored on your browser in order to tell websites something about an action you've taken online. Websites need these for knowing when you've added something to your basket, or…
Email marketing is a vital tool businesses and organisations use to promote products or services - and in more recent times, develop crucial relationships between a brand and it's customers. Deliverability - how likely it is that your email will actually get infront of each subscriber to your mailing list and not…
When we launched a new site for Chris Pye and Carrie Camann back in 2016, the brief was to keep the design familiar to their existing users. The new video based e-learning site, built on CodeIgniter to replace their previous Umbraco site, stuck to the previous colour palette and certain design…
Today we've rolled out the latest big new feature for OilPrice.com - a Gas Stations Near Me page. Using various aspects of the Google Maps API suite, including Places, Distance Matrixs and Maps, the new page allows their millions of visitors from all over the world to find a petrol…
We are delighted that world photonics technology leaders G&H have renewed their contract with us for the 3rd year running. 2019 was a big year for G&H, formerly Gooch & Housego, which saw them rebrand and abbreviate their name - meaning a change of website address and a cosmetic refresh of…
We are delighted to announce that our inhouse agritech start up, CropFarmer, has been shortlisted in the Agri Innovation Den 2019 competition. The Agri Innovation Den competition, which is supported this year by BASF, is run by Agri Briefing, the media house behind national publications such as Farmers Guardian and…
Security has always been important for anyone operating a website, but with the introduction of the GDPR and the very real threat (and reality) of astronomical fines, it feels like the stakes have been raised. It’s never been more important to take all the steps available to you to protect…
We're looking for an enthusiastic, hard working marketing and operations assistant with bucket loads of business sense, creativity and initiative, for an exciting full or part time role with flexible working hours. Whilst we're a digital agency, this isn't a typical digital marketing role where you'll just be updating clients'…